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Tech & Tactics with Joe Sutherland™
Weekly insights on managing our businesses, and ourselves, in a time of rapidly evolving technology.
Coming Soon: Minds and Machines™ Podcast
Monthly deep dives with leading scholars, executives, and public servants on the good, bad, and ugly of tech.
Grow your business, invest wisely, and mitigate risk with nationally recognized expertise
In this new era of machine learning and artificial intelligence, the first companies to profitably deliver on the astonishing value of their data, analytics, and technology will build a lasting competitive advantage.
At J.L. Sutherland & Associates, I leverage for your benefit decades of experience working with private investors and Fortune 500 companies to:
- Grow your business with strong investments, new customers, and better business logic
- Dramatically improve profitability with commercially published methodologies tailored to your organization
- Mitigate catastrophic strategic, legal, and regulatory risks assocated with rapidly evolving technologies
- Reinvent legacy operating models and strategies
- Raise capital through credible and trusted expertise
- Invigorate and inspire a spirit of innovation in your leaders, by transferring “tech giant” insights to them
- Retain top performers with a culture of data-driven growth
- Build the skills and processes you need to succeed in the new economy into your organization
Leading tech, data, and analytics expertise
Joe Sutherland
With a career spanning the Dow Jones 30, The White House, and our nation's top universities, Dr. Joe Sutherland has attracted clients such as Canva, Goldman Sachs, GlaxoSmithKline, Cisco, Coca-Cola, The Conference Board, and Fulcrum Equity Partners.
Leading Expert in Technology, Setting a National Direction for Artificial Intelligence
Sutherland founded Emory University’s Center for AI Learning. He is the principal investigator of the university’s branch of the U.S. AI Safety Institute, established by President Joe Biden’s executive order to lead the U.S. policy agenda for artificial intelligence.
Trusted and Effective Voice on Transformation, as Author and Keynote Speaker
His work has been widely published in popular and academic presses. His book, Analytics the Right Way: A Business Leader’s Guide to Putting Data to Productive Use (2025, Wiley) summarizes the approach he recommends for most organizations ready to systematically transform their operations.
Experienced Technology Executive and Startup Founder, Who Will Tell You Like it Is
His professional background includes executive roles at Amazon and Cisco, public service at The White House, and as CEO of an AI company that was acquired. He’s seen the good, the bad, and the ugly, and he uses that experience to your advantage.
Offerings
What Our Clients Think
Joe’s work at Mentor Collective was critical to the company’s organizational success. Our consultation with him led to the creation of a new sales and success measurement process that prioritized customer impact over vanity metrics and built new abilities on our team, including designing randomized-control trials, organizing data, and conducting statistical analysis. The results of these studies, which demonstrated the efficacy of the company’s student retention interventions, enabled the company to secure $21M in series A funding. Furthermore, Dr. Joe and his work were cited by name in the subsequent TechCrunch article announcing the successful fundraising round. His work directly influenced the success of our sales organization, designing a system to regularly close six-figure deals.
Get in touch today.
